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Word of Mouth Marketing: How Smart Companies Get People Talking Master word of mouth marketing with this fun, practical, hands-on guide.

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Word of Mouth

Peter Fader, Wharton School of Business

Geoff Ramsey, CEO, eMarketer

Bob Garfield, co-host of NPR’s On The Media

Jonah Bloom, Executive Editor, Advertising Age

Emanuel Rosen, author of The Anatomy of Buzz

Read Andy’s Blog

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